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Ridge Steady
Panasonic Town: a big step towards national lace town
After China's accession to WTO textile and lace industries to bring new and good opportunities for development, Matsushita Industrial legislation in accordance with the town of town, industrial town of the strategic plan, and actively foster industrial clusters, increase brand-building efforts, and guide technological innovation, use of Changle City Textile Management and Changle Knitting (Warp) Association of guide, services, and self-regulatory functions, promoting the region as a whole the formation of large textile market. 2005 the town of gross industrial output value 2.332 billion yuan Matsushita, which lace industry output value reached 1.467 billion yuan, accounting for 62.91%, not only at the regional textile industry chain, the dominant, but also well on its way towards the national lace town.
Lace industry, the rise of a
Panasonic mentioned the town of lace industries, and must say that first lace factory - Changle City, jacquard fabric factory.
As early as 1984, when he was county manager of Lin Jingen textile companies, we found that the rural industrial development of this road to riches, focusing on helping villagers LIN Li-year-old ridge under the plan and set up factories and so on, the lead rented an abandoned chicken farm to plant, raise funds more than 10 million, guaranteed by the Enterprise Bureau, the form of loans of bank leasing, bought the three have already been eliminated by the knitting machine; and then sending its staff to participate in technical training courses organized by province, training a month, and thus the opening of jacquard fabric factory a. Due to the lack of technology, poor management, poor product quality, the first year, no profit, but they are not discouraged, the next hard-hearted study business, the third year after the introduction of Jingshan jacquard fabric plant embarked on a steady development. Since then, the backbone of the factory and some workers have already come out to independent and set up factories, since then, the Huo Liaoyuan entrepreneurial town, Panasonic lace enterprise blossom everywhere. To 2005, the town a total of 145 enterprises lace to achieve tax warehousing 12.07 million yuan. Lace products throughout Guangdong, Zhejiang, Chengdu, Shenyang and other major textile market, while the country, but also to enter the United States, Europe, Southeast Asia and other countries and regions. Middle East's fastest-growing Long Textile Co., Ltd., since its inception in 1995, has developed into an area of 65,000 square meters, annual output value of hundred million, has the right to export high-tech enterprise warp lace.
Adhere to scientific and technological innovation 2
Panasonic lace industry to a certain scale, still groping, actively adjusting and improving the industrial structure, adhere to market-oriented to science and technology, innovation as a driving force to promote the further development of enterprises.
It is understood that the past three years, the introduction of lace the world's most advanced production lines, now has Karl Mayer from Germany, Switzerland, Taiwan and other countries and regions of the world advanced models: MRESEJT-31/1/24 multi-guide bar jacquard Lasche Er warp knitting machine, all computer high-speed jacquard machine with Jacquard full-range computer jacquard machine and other international advanced equipment, the town a total of warp knitting lace equipment, including 750 sets of imported equipment. In 2004, Germany at the World 100 KARL MAYER textile entrepreneurs and technology exchange fair, one of China's 50, and 11 in Fujian Province, accounting for 10 Panasonic town. Meanwhile, the town lace industry in the introduction of talents, independent research and development has also made a breakthrough, at present the introduction of middle and senior professional and technical personnel 20 people, including several hundred thousand annual salary of senior engineer. Many enterprises and national key universities and research institutes and other research has established a good cooperative relationship in the new product development and enhancement of value-added products developed in areas such as Tung Lung Knitting & Textile Co., Ltd. to use the German EAT's advanced CAD technology software 6 sets of design systems as well as Japan and other CAD design software, 5 sets, according to different customer requirements design and development of new patterns. Yongfeng Knitting and other enterprises and Taiwan have established textile nanotechnology companies, independent research and development production of a far-infrared health care, functional fabrics.
Integrated strategy for the town to implement production and research and promote information-building process. The technology research and development base as a platform, e-commerce as a carrier to enhance Matsushita lace business owners and related scientific research institutes of the interaction and correlation, it is important the development of the modern computer control technology as the main body, through the use of modern advanced technology, computer-aided systems, etc. and achieve independent design, independent research and development, comprehensively enhance industrial innovation. On this basis, to accelerate information development, vigorously develop e-commerce, accelerate the international market, expand market space.
The implementation of brand strategy 3
Panasonic lace in the town of product grades and structure of the competitive market situation, pay close attention to realistically guide the enterprises to brand strategy, first, in order to create brand-name products, building brand-name enterprises as the goal, to equipment, innovation and technological innovation as the means, through new technologies applications, new product development and international and domestic market development, and then develop a number of powerful creative lace name star enterprises to adapt to global economic integration, competition.
In recent years, Panasonic have emerged in the town of "East Dragon", "Yongfeng", "Jin Yi Fang" and other well-known lace at the national brands, including Tung Lung Knitting Co., Ltd. "East Dragon" brand lace provincial famous brand. At the same time, continuously strengthen the awareness of standardized operation, encourage enterprises to carry out ISO9001 international standard system certification, efforts to enhance corporate, product awareness, is now available Tung Lung Knitting, Yongfeng Knitting and other seven enterprises quality system certification, there are one in the application. Eastern Long Textile Co., Ltd. through the Swiss Oeko-Texstandard.100 certification. In July 2005, Tung Lung companies by the China Textiles Development Center inspection certification, successfully passed the acceptance and become China's national product development warp lace base, until now, the country has been certified products development base is only 42, Tung Lung Company I City is still the first, and this city's brand lace manufacturers, R & D and marketing have a positive impact. Textile products Arima has occupied the domestic high-end women's fabric market, on this basis, the town famous lace enterprises attach great importance to the promotion, Tung Lung Knitting, Xinglong Knitting and other key enterprises in Changle City, the oldest textile enterprises into the International Mart in Shanghai, from grade level to achieve world-class professional markets to store transfer, taking the brand into the international market, Panasonic lace pace.
Fostering industrial clusters 4
Optimize the industrial clusters, the development of lace industry, taking a new industrial road building strategy for the protection of industrial town, for which Matsushita town Party committees and governments to further strengthen the industry, planning guidance, carefully study the competitiveness of leading industries to develop nurturing industrial clusters and accelerate the development of the regional economy and measures for scientific planning in order to achieve optimization of resources allocation, to a greater extent the development of Panasonic lace industry's regional competitive advantage.
The further integration of lace, Industry and Energy to form a lace industry, the interaction with the market development of a clear market position and goals, from scattered, self-employment to the concentration of scale change, and further refine the market, so that the formation of the rationalization of the organizational structure, production and operation scale, transaction methods diversified and intensive development of the industry characteristics, and strive to manage the market into a standardized, fully functional, network sound, set the textile technology, information, capital and other elements in a modern large-scale specialized markets, and promote the whole industry surrounding areas chain concentration and enhanced. Meanwhile, plenty of private capital for Matsushita and Panasonic town outside entrepreneurs, many of the characteristics of membership, through the investment aboard, family investment, industrial investment and other channels in order to optimize the environment, preferential policies and attractive, guide and encourage entrepreneurs to their hometowns outside investment, attracting many entrepreneurs start their hometowns. In this way, promote the development of the industry level and the process of expanding the size of the lace industry, to Matsushita lace industry to inject new vigor and vitality.
In expanding the lace industry, the town's efforts to guide the warp size and grade of the upstream industry to upgrade and speed up printing and dyeing warp the downstream development of the industry and promote its interaction with the lace industry in the development of lower production costs, to build and strengthen the textile industry chain, to enhance level of development of the entire textile industry. In order to guide lace business gathering in fostering a ridge, the first being of Panasonic Industrial Zone as the core focus on the port industrial zone, and continuously improve and advance the development of industry supporting the development of infrastructure for sustainable development in lace industry has created a solid platform for .
In addition, to accelerate the introduction and cultivation of lace design talent. Knitting jacquard fabric, decorative cloth and so need a professional version of the design of personnel type, color design, which expanded the scope of application for the product, capture the market share, size, degree of consumer appeal of paramount importance. Panasonic lace industry take advantage of the current design of the enterprise personnel are employed outside the high salaries, but overall, this is only a few, for the town lace industry, lace design talent is still extremely inadequate, Zhuchaoyinfeng accelerate the introduction of lace design expertise and training is essential.
About the Author
I am an expert from China Crafts Suppliers, usually analyzes all kind of industries situation, such as mens night gown , wholesale bowling shirts.
Hawthorn Ridge Mine Crater, France